The 2023 Be Local Book is on it's way + Sign up for Noel Night!

The voice of La Plata's Local, Independent Business Community!

Not yet a member of Local First's value-driven business coalition? Joining is easy!

The 2023 Be Local Coupon Book will hit the shelves mid-November and we can't wait!


Headed into its 15th year, the 2023 Be Local Book features 270+ trailblazing businesses from across La Plata County and acts a the perfect trail guide to EXPLORE LOCAL all year long.

Interested in selling this year's book in your business, give as a gift, or offer in a fundraiser? We have wholesale and retail bulk order options!

Purchase your books today by contacting Natalie,


We're Hiring!

These are exciting times for Local First! We've gone through an organizational restructuring and are now looking for a CEO to direct and grow the Local First organization. If you're an experienced leader and believe in the power of independent and local business to lead economic and community development, we urge you to apply! Find out more and apply at

20th Annual Noel Night - December 2nd, 2022

Since 2022, Noel Night has been a community celebration highlighting local businesses during the most magical time of year. Folks from all over spend their evening shopping and being merry—while also being reminded how easy and rewarding it can be to shop locally year-round.

Become a Noel Night participant and promote your holiday event FOR FREE to be included on the Noel Night event pages and receive promotional materials for your storefront. Sign up here.


2022 Noel Night is sponsored by Alpine Bank, Durango Business Improvement District, Durango Sustainable Goods and is made possible through the partnership of Downtown Merchants.


Celebrate Local Music with an Evening at Eolus

Can you believe it? iAM MUSIC is celebrating 10 years as a 501c3 non-profit organization in 2023! A decade has flown by and what better way to celebrate and further the impact they’ve had on the local creative economy than a elegant Evening at Eolus on November 3rd, 2022. featuring great friends, delicious food, and—of course—live music.

Seats are limited, so be sure to secure your ticket soon. Purchase your tickets here!


Join us on the Be Local Radio

Have a local story to tell? A program to promote? Local event to share? Join Local First on the Be Local Radio Show as a special guest!

The Be Local Radio show is a half hour radio show hosted live from KDUR Durango every Thursday at 9 AM. With local listeners tuning in from all walks of life, The Be Local Radio is the perfect oppurtunity to get the word out about local issues, events, businesses, and programs.


Contact Louise,, to book your appearance!

Get Out & Vote! #ActLocal

With ballots arriving in the mail this week and election day just around the corner, Local First encourages folks to take the time to learn about the 2022 Ballot Issues and to make their voices heard! By casting your vote, you make a local impact that supports our community and generations to come.

Learn more about our local candidates and ballot issues by visiting


Narcan and Opiod Overdose Awareness Training
Oct 25th | 10AM -12PM

Please join Visit Durango for a free Narcan and Fentanyl Awareness Training on October 25th, from 10 am to 12 pm, at the La Plata County Fairgrounds. This training is available for La Plata County hospitality workers and will be led by experts from the Southwest Drug Task Force and Advocates for Recovery Colorado.

The number of opioid and fentanyl overdoses are climbing, and La Plata County is no exception. Hospitality and restaurant workers are encouraged to come to learn how Narcan can keep you protected and save someone else's life. Narcan will also be available after the training for those who want to have it on hand at their business.

Register here.


GBC Lunch & Learn Series:

Healthcare For Any Budget
Oct 26th | 11:30AM

While healthcare benefits are increasingly becoming an expectation of job seekers and employees alike, the cost of insurance continues to skyrocket. This virtual & in-person event will explore a variety of healthcare options available to employers across a wide spectrum of price points.

Register for free!

Durango Green Drinks
Oct 27th | 5-7PM

Join fellow sustainable-minded community members on Thursday, April 28th from 5-7PM at 11th Street Station for Durango Green Drinks!

Hosts this month are the Grand Canyon Trust, San Juan Citizen Alliance, and La Plata Open Space Conservancy.

Details on Facebook.


Durango locals recognized by Colorado Restaurant Association

Congrats are in order for several Durango locals after the Colorado Restaurant Association announced their 2022 Lifetime Acheivement and Industry Spolight Awards. Bill and Jim Carver, Founders of Carver Brewing Company, have been inducted into the Colorado Foodservice Hall of Fame, Seanan Culloty, Chef at Manna Soup Kitchen, is recognized as a 2022 Outstanding Regional Professional, and Roberto Delgado, El Moro Spirits & Tavern, has been awarded 2022 Bartender of the Year. Three cheers for the hardworking, talented folks behind our local restaurant industry! Read more...

Website launched to update public on River City Hall project.

The City of Durango, the Durango Fire Protection District, and the Durango Police Department have launched a new website to provide the public with up-to-date information regarding the ongoing River City Hall Project, including the first public meeting on Nov. 10, from 5:30 p.m. to 7p.m. at the Power House Science Center. Read more...

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Local First PO Box 2058 Durango, Colorado 81302 United States (970) 799-6618